Referral program is going to remain a challenge. Most stackers prefer to remain nym on SN and the most likely referrals would be to people they know in the real world. This likely prevents them from referring even though they love and support SN.
With the above in mind, it SN itself needs to be the primary sales and marketing funnel. I don't think you can rely on organic growth. I continue to be shocked how many highly active bitcoiners on twitter and nostr have never been on SN. Need to capture this low hanging fruit. Personally I would like to see SN accounts much more active on social media and much more proactive at identifying and engaging with potential users. Too busy, hire a social media intern for a couple months, if it doesn't bare fruit move on. Also, fountain ads were great and seemed to work great, go where your audience is, I suggest you do promotion on one of the Bitcoin pods.
Territories are finally starting to look like the value add I expected them to be.
Get rid of MSM reward payout structure. Don't fool yourselves with artificially inflated numbers, they will not sustain. Keep it as a once a year promotion tied to march madness and do smaller similar promotions throughout the year. Go back to daily rewards or test weekly but no leaderboard.
@ek @kr @k00b
Great call. Appreciate the update.
A couple thoughts:
Referral program is going to remain a challenge. Most stackers prefer to remain nym on SN and the most likely referrals would be to people they know in the real world. This likely prevents them from referring even though they love and support SN.
With the above in mind, it SN itself needs to be the primary sales and marketing funnel. I don't think you can rely on organic growth. I continue to be shocked how many highly active bitcoiners on twitter and nostr have never been on SN. Need to capture this low hanging fruit. Personally I would like to see SN accounts much more active on social media and much more proactive at identifying and engaging with potential users. Too busy, hire a social media intern for a couple months, if it doesn't bare fruit move on.
Also, fountain ads were great and seemed to work great, go where your audience is, I suggest you do promotion on one of the Bitcoin pods.
Territories are finally starting to look like the value add I expected them to be.
Get rid of MSM reward payout structure. Don't fool yourselves with artificially inflated numbers, they will not sustain. Keep it as a once a year promotion tied to march madness and do smaller similar promotions throughout the year. Go back to daily rewards or test weekly but no leaderboard.
That's my 2 sats.